Embrace the Shake.

Shaking your iced coffee has become a bit of a polarizing action. There are those who mock it. But there is also a loyal legion of iced coffee-shaking fans and aficionados out there who love it. And that’s the side Dunkin’ is choosing to be on. In our fully integrated campaign (across TV, digital, social and influencer), we’re saying shake it. Loud and proud. Show the world how you do your iced-shaking thing—and own it. One Dunkin’ Iced at a time.